How to Increase Facebook Likes with 10 Effective Strategies
Facebook, being the most popular social media platform, has played a vital role in improving the reach of businesses. By joining hands with Facebook influencers, more avenues will open up for your business. To get Facebook likes from a wider audience, you need to build a strong relationship with brand influencers on Facebook.
If you are confused about how to get more Facebook likes, don’t worry! In this article, we will introduce you to the best methods to get Facebook page likes.
Part 1: Why You Need to Get More Facebook Likes
Have you ever wondered what the need is to get Facebook likes to grow your business? If yes, here is the answer. A high number of likes on your page would lead to an increase in incoming traffic. This, in turn, helps you convert them into potential customers. By collaborating with Facebook influencers, you could help each other improve traffic and increase product sales. With more likes on your page, you leave a mark of trust in your followers. This helps your brand in the long run.
Part 2: How to Get Facebook Likes Quickly and Easily
Here are the main aspects that define how to increase likes on Facebook. Let’s take a look at each of them.
- Clear objectives are needed
Creating goals to get Facebook Likes based on achievable, realistic, measurable, specific and timely aspects adds additional value. You can regularly review whether the goals were achieved or not. Additionally, you can gain clarity on the success or plan to develop a new strategy to improve your marketing efforts.
2. Create an informative and trustworthy page
To get Facebook page likes you need to have unique, relevant and useful content. But the content also needs to be unique and searchable by search engines. Avoid keyword stuffing, instead focus on optimizing the keywords according to your business needs. In case you have a Facebook page, then you need to include –
- A link to your site.
- Company overview (what you offer).
- Learn more to understand your business.
3. Publish high-quality content
Create high-quality, relevant content that is short but fun to read. Also, eye-catching images that capture the audience’s attention are essential.
The Basic Elements to Incorporate into Your Facebook Post –
Captivating images
Text-only photos get fewer views than those with eye-catching photos on Facebook. You can choose free stock photos or infographics to convey your message.
Insert catchy titles
However, it is the first thing that brings your audience to your Facebook post, through search engines. You need to make sure it explains your product or services.
- It should be precise and clear
- Information title.
- It says what the post will offer.
Note:
Stop being too promotional by filling your posts with sales announcements, instead make them informative and entertaining. These over-promoted posts get fewer Facebook likes.
Give your followers what they want – by scrolling through the comments on your posts. Creating content (videos/photos) along the lines of “how to” or “tips” or “top tips/tricks” will generate more interest from your audience.
Also focus on videos – creating a strategy to improve video content on Facebook. 360-degree videos can be included for better exposure of products or services.
4. Invite people to like your page
Ask your friends, family and customers to connect with you on Facebook. It not only drives you to get Facebook page likes but also grows your brand network. Use all possible means, email/WhatsApp/Facebook and tell them to like and post reviews. Encourage your contacts to become fans, so more people see your page as a suggestion on Facebook in their “suggested pages”. You can open ‘Build Audience’ > ‘Invite Email Contacts’ > upload up to 7000 email contacts per day (5000 at once).
5. Be consistent
Consistency is the key to everything, whether its building your business or getting likes on Facebook. You need to maintain a consistent approach to stay active and make your presence felt on social media. Post relevant and engaging content and monitor your presence by interacting with your fans. Research, follow and build relationships with people in your niche to spread the word. Engage in Q&As with your fans and keep them following you back.
6. Organize a contest
Running contests and giveaways can attract more audience to your brand page. New users will learn about you and follow or like your page. Prizes and coupons are just some of the elements that can be included in a contest. Contests are effective in engaging and educating users about your brand. You can run the contest on your Facebook page or on both Facebook and your website.
7. Cross-promote Facebook on other channels
If you have a physical store, ask your customers to become a fan on Facebook. Post your page name at the entrance to your store, include your Facebook URL on all receipts, and have some discounts for becoming an on-site fan on Facebook. List your Facebook and other social media page names on flyers, print ads, catalogs, business cards, and direct mail.
8. Use Facebook Ads
However, getting Facebook page likes organically is much better for getting engagement and converting fans into customers. You can invest in paid advertising on Facebook to improve your exposure. Through this “Page Like Ad” a call to action (CTA) encourages people to like your page. Using Facebook’s granular targeting capabilities, you can reach your target audience and improve exposure.
9. Learn the Facebook Algorithm
You can get more likes on your Facebook page and posts by understanding how to work with its algorithm. It helps you reach a larger audience organically. This algorithm gives immense value to quality content without being promotional. Facebook highlights authentic content with informative and entertaining content chosen by the algorithm. You can also try live videos to take advantage of Facebook’s algorithm. Broadcasts are prioritized in the algorithm and go to the top of Facebook’s news feeds. Cover your events and promotions like this.
10. Engage the audience
If you are wondering how to get more likes on Facebook, keep in mind that going social is the best option overall. As you know, Facebook is a social network and interacting with people and being social to increase engagement creates more opportunities for your brand. Collaborate with other brands in your niche, excluding direct competitors. Comment or like their posts to draw attention to your brand. Cross-promoting your business can be a breeze with Facebook this way. Tag other brands on relevant posts and you will get more likes on Facebook as that brand’s followers will notice your presence.
Find Facebook groups in your niche and showcase your brand there through effective posts. Don’t try to promote it as a brand, but be subtle and offer tips, tricks, etc. to make the admins understand that your presence adds value to the group.
Quick snapshot
From the previous article, we have learned that getting Facebook likes is not rocket science unless you over-promote your business. Create valuable content and monitor what and when to post, network with the right people on Facebook and nothing can stop you from getting more Facebook likes.
